atWORK Abstracts

Brown, Cindi. Organizational Recognition Building Through Competitive Participation and Teamwork. Host organization: Great Lakes University of Kisumu in Kenya (GLUK)

Abstract: Working as marketing manager for GLUK allowed me access to experience first-hand the university’s community partnership program at work in rural areas. I was able to use this knowledge of the university’s curriculum and “community college” approach, along with my events planning skills, to build an award-winning exhibit at the annual Regional Agricultural Show with the assistance of my university colleagues. Through the narrative of preparing the exhibit, this paper discusses teamwork, competitions and mutual learning situations as keys to building recognition for international development organizations. Keywords: Kenya, Great Lakes University of Kisumu, community partnership, agribusiness, competition, award. Read full paper.